London, UK – 1 October 2025
When Rapunzel left the tower, the real story began. Today’s kids face the same online challenge.
Be Hard to Hack launches in Cyber Awareness Month to equip parents with the tools and confidence to protect families in the digital wilds.
More than half of parents (52%) say they feel ill-equipped to keep their children safe online. Now, Mike Wills, a UK veteran British Army officer, cyber security entrepreneur, and father of three, has launched Be Hard to Hack (BH2H), the UK’s first family digital wellbeing platform - officially debuting during Cyber Awareness Month.
Parents are already seeing results:
“Every screen-time rule turned into an argument. BH2H gave me the language and structure to set boundaries without battles. Now my kids understand and respect the rules.”
“I knew my teen was hiding things online, but BH2H gave me the words and confidence to have the hard talks. For the first time in years, they opened up.”
BH2H is designed to raise confident, resilient children in a rapidly changing digital world. Just like Rapunzel’s journey out of the tower, children will face new challenges when released into the digital wilds - and they need smart tools, knowledge, and savvy to thrive.
BH2H blends:
• AI Parent Cyber Buddy: A private, always-on, in your pocket ChatGPT AI chat assistant providing parents instant expert guidance when issues arise.
• 100+ Video Lessons: Bite-size, trusted insights that parents can explore at their own pace as their child grows.
Founder Mike Wills explains, “Restrictions help, but they’re not enough. What matters most are confident parents, open communication, and trust. Be Hard to Hack delivers that calm confidence.”
BH2H goes beyond families, offering:
• SAFER Schools: Free assemblies and in-class resources covering cyberbullying, digital influence, and digital citizenship — supporting government cyber education initiatives and tailored for educators.
• SAFER Enterprise: A unique digital wellbeing perk for businesses, helping employees protect their families online while reinforcing cyber resilience culture at work.
Be Hard to Hack is more than a parental control tool, it’s a comprehensive digital wellbeing platform connecting families, schools, and workplaces to build lasting confidence and safety from the inside out.
About Be Hard to Hack
Be Hard to Hack (BH2H), the UK’s first family digital wellbeing platform, was founded in early 2025 by cyber security entrepreneur, veteran British Army officer, and father of three, Mike Wills. Officially launching during Cyber Awareness Month 2025, BH2H is on a mission to keep families safer online - tots, tweens, teens, twenty-somethings, silver surfers, and everyone in between.
BH2H combines an AI-powered Parent Cyber Buddy, a ChatGPT-style private, always-on support tool, with 100+ bite-size video shorts covering tips, tactics and the issues families face every day - from gaming scams and cyberbullying to online influence, screen time battles, and inappropriate content. Designed by a cyber expert parent for parents, the platform delivers calm, practical confidence to keep families safer online.
Mike created Be Hard to Hack after witnessing the gap between the fast-rising online risks children face and the limited support available to families. His vision is simple: to give mums and dads the tools, answers, and confidence they need in the moments that matter most.
