We all want to believe in the fairytale - that if you love your little one enough, screen time just works itself out...
That they’ll only watch safe content. That they won’t click the wrong thing. That your own phone habits won’t shape theirs. That love will be enough to keep childhood safe.
BUT... THAT'S NOT REAL LIFE
In real life, you’re cooking dinner, handing over the tablet so you can get ten minutes’ peace. In real life, they’re swiping faster than you thought they could - copying what they’ve seen you do. In real life, autoplay takes them somewhere you didn’t intend, and you’re left worrying what they just saw.
You love them more than anything. But love alone can’t block the pop-ups, protect their innocence, or stop little eyes copying your every move.
The truth?
That fairytale is just that -
a fairytale.
And it’s quietly failing parents everywhere.
Because love isn’t the problem.
Lack of support is.
The real problem? It’s that no one ever showed you how much your own digital choices would shape theirs. No one taught you how to set calm, clear routines before habits stick.
You’re not failing. You’re just parenting in a world that no one was ready for.
The real secret to keeping your Tots safer online?
Calm, confident routines. The kind that protect their innocence and show them balance from the very start.
BUT HERE’S THE PROBLEM… SETTING THOSE ROUTINES IS HARD.
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If you’ve ever handed over the tablet just to get dinner made, you’ve probably faced the tantrums when it’s time to turn it off. And when that happens — again and again — it wears you down. You start to question yourself: Am I doing the right thing? Am I already setting bad habits?
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But giving in doesn’t feel any better. Because deep down, you know screens aren’t neutral — autoplay, ads, and “kid-friendly” apps can expose them to things they’re not ready for. You don’t want to wrap them in bubble wrap. You don’t want to parent in fear. You just want to keep them safe, calm, and curious — without screens stealing too much of their childhood.
When we talk to parents of Tots, we hear things like:
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“I just needed 10 minutes’ peace, but then I felt awful for handing them the tablet.”
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“I worry they’ll click onto something scary or inappropriate without me even noticing.”
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“They copy everything I do with my phone, and it scares me I’m setting the wrong example.”
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“Screens sneak in so easily… I don’t want it to become a habit I can’t undo later.”
IN FACT, MOST PARENTS WE SPEAK TO FEEL UNSURE HOW TO BALANCE SCREENS, SAFETY, AND CHILDHOOD FOR THEIR 0–4 YEAR OLD.
HERE'S THE REALITY
No one ever taught you how to guide a toddler’s digital world in a way that’s calm and effective.
And that makes sense…
Think about it: you learned how to change nappies, how to baby-proof a room, maybe even how to puree peas.
But how to handle screen-time tantrums, autoplay rabbit holes, or the way your tot copies everything you do on your phone?
That’s a skill no one ever handed you.
You, your Tot, your relationship, and the precious early years you share deserve so much more than guesswork.. You deserve tools. You deserve support. And your child deserves to grow up safe, supported - and still allowed to be a kid.
SAFER Tots

A practical, powerful, and always-on digital platform that gives you everything you need to stay calm, clear, and in control — even when digital parenting feels messy, emotional, or overwhelming.
With expert guidance, real-world tips, and instant access through the BH2H app you’ll know exactly how to set gentle, age-appropriate routines that stick; model the healthy habits you want your child to grow into; keep your little one safe without panic, guilt, or battles.
Because the habits you shape now? They’ll protect them for years to come.
£7.99 / month | Instant Access |
7 Day Money-Back Guarantee
Say hello to SAFER Tots
Because you deserve more than tantrums, guilt, and second-guessing every screen decision.
Forget giving in, feeling bad, or hoping
“they’ll grow out of it.”
With the BH2H SAFER Tots programme, you’ll get the support, tools, and calm routines to shape healthy digital habits - and protect their innocence while they’re still little.
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Fewer tantrums = more calm moments
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No more “just one more show!” - just gentle, confident routines
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Builds balance, safety, and curiosity - right from the start
Because the safest tweens…
start as well-guided tots.
DID YOU KNOW...
Science says digital safety for little ones isn’t really about blocking apps or banning screens.
It’s about shaping calm, consistent routines - because the way your toddler learns to use (and switch off) screens now sets the tone for years to come. Research shows that when young children experience gentle structure and predictable boundaries, they feel more secure, build stronger trust with parents, and develop healthier habits around tech as they grow.
But, here's the flip side.
When screens are used without limits - or when every switch-off turns into a battle - kids are more likely to cling harder to devices and resist routines later. The frustration isn’t just about “one more show.” It’s about not knowing what to expect.
And here’s where it gets really important:
Children who learn early that screens have a time and place - modelled calmly by their parents - are less anxious, more resilient, and far better prepared for the digital world when it does open up to them.
This kind of trust is about warmth, structure, and everyday balance that teaches them screens are just one part of life - not the whole of it.
In fact, research shows that early digital guidance leads to fewer tech conflicts and safer online choices all the way into the teenage years.
That’s exactly what you’ll learn inside the SAFER Tots Programme:
Grounded in the latest research on early childhood and digital habits, our AI Parent Cyber Buddy, bite-sized video library, and supportive parent community give you the tools to set calm, consistent routines that stick - right from the start.
Because when boundaries are gentle, routines are predictable, and children feel safe, they learn balance early. And those early habits? They’re the foundation your tot will carry into childhood - and all the way through to their teens.


AI Cyber Buddy – Instant answers, only from trusted, expert-reviewed content.
100+ Videos – Fast, clear shorts on real digital dangers.
Built for Parents – No fluff. No jargon. No judgement.
Ask Anything, Anytime – Real help when you & your child need it most.
Expert-Led, Always Safe – No AI guesswork. Just proven guidance.
Deep Dive Ready – Learn more when time or interest allows.
One App. Total Support. – Answers, learning, habits — all in one place.